Social Media Rebrand
Keke Magazine is an online and print feminist magazine focused on celebrating female empowerment by showing an unfiltered portrayal of women.
BRANDING / ILLUSTRATION / SOCIAL MEDIA
Create digital branding assets for social media, including a new logo, color palette, social media banners for Facebook, LinkedIn, Twitter, Instagram, and cover photo illustrations.
Developing brand image and identity, creating simple illustrations
Figma (worked remotely due to Covid-19)
2.5 weeks (Summer 2020)
For the wordmark, I wanted a typeface that replicated the cut-paper style of the illustrations.
Soft pinks for a more feminine feel contrasted with a dark indigo color.
Icons created for Instagram story highlights.
ITERATION + EXPLORATION
Exploring possible website layouts with illustrative banners. Ultimately, we focused these illustrations for social media assets instead of a website.
MORE...AND MORE ITERATIONS
Exploring more imagery and compositions for the social media banners.